Month: March 2026

Managing access to your listings just got easier. Supra is rolling out its Single Access feature, and Bay East members will be able to take advantage of it soon.

What is Single Access?

Supra’s Single Access (part of the Managed Access Service) lets listing agents grant one-time, time-limited lockbox access to contractors, stagers, inspectors, appraisers, and out-of-area agents — all through the Supra eKEY app. No codes. No coordination headaches.

Who can receive Single Access?

Single Access may be granted to:

  • Out-of-area licensed real estate professionals who don’t have a Supra subscription
  • Non-licensed real estate service providers, including contractors, inspectors, stagers, appraisers, and unlicensed clerical staff

Single Access is not available to general consumers or potential buyers who are unaccompanied by a real estate agent.

How it works:

  • You grant access directly through the eKEY app using the person’s cell number
  • They receive a non-transferable credential on their smartphone — no code sharing
  • You set the access window with a specific start and end time, up to a maximum of 72 hours
  • Access can be scheduled up to 30 days in advance
  • The system logs who accessed the property, when, and for how long

What’s in it for you:

  • More control — you set the time window and can modify or cancel access at any time
  • Better security — no sharing codes, no call-before-showing workarounds
  • Less coordination — send a stager to one property and a plumber to another, all from the app
  • Peace of mind for your sellers — homeowners can receive end-of-showing notifications

Important: Your responsibilities as the issuing agent

Before granting Single Access, keep these MLS rules in mind:

  • Single Access may only be granted for an active Bay East MLS listing and for business purposes directly related to the sale or lease of the property
  • You must obtain written consent from the seller prior to any entry by authorized service providers
  • You are responsible for the conduct of anyone you grant access to, including any misuse or damage to the lockbox or property
  • Access logs may be reviewed by Bay East for compliance, and misuse may result in suspension or revocation of Single Access privileges

What your vendors need to do:

Once you send the invite, they’ll get a text from Supra with instructions to download the eKEY app, register, and use it to access the property with a 4-digit PIN.

Stay tuned — more details on availability are coming soon. Questions? Contact Bay East at memberservices@bayeast.org. 

Bay East Office and Tech Support will close at 1pm on April 3 in observance of Good Friday.

A new scam is targeting real estate professionals using fake social media profiles, specifically Instagram and TikTok, that impersonate agents and promote fraudulent rental listings. Scammers are using real names and photos to appear legitimate, then asking for deposits through apps like Zelle or Venmo.

If you spot an account impersonating you or your clients:

  • Notify your broker or manager immediately
  • Report the account to the social platform for impersonation
  • Document everything and consider filing a police report if needed

If a client is impacted, advise them to contact their bank right away, report the incident, and save all communication.

Read more about the scam here.

Bay East is making it easier than ever for our members to attend C.A.R.’s Fair Housing Day on April 14. Skip the traffic and the parking headaches, we’re charting a bus to take you straight to the event for free.

Both the bus ride and event registration are completely free for members who travel with us on the bus. If you prefer to travel on your own, you will need to purchase a ticket to the event.

We want to ensure every seat is used for this high-demand trip, please keep the following in mind:

  • Members Only: This trip is exclusively for Bay East members.
  • Limited Seating: Spaces are incredibly limited and will be filled on a first-come, first-served basis.
  • No-Show Policy: While the trip is free, a $50 no-show fee will be charged if you reserve a spot and do not show up for the bus.

Pick Up Location: 
Bay East Association of REALTORS® – 7021 Koll Center Parkway, Pleasanton, CA 94566
Bus Pick Up Time: 7:15am – Departure: 7:30am

Depart UC Berkeley after event concludes at 8pm

Register for the Bus Trip Here

For more information about the event itself, you can visit the official Fair Housing Day website.

Question, contact Devin Davis, devind@bayeast.org. 

Preserving your seller’s choice in how they want to market their property is a priority for the Bay East MLS. Effective March 30, the Coming Soon Status can be syndicated.

Based on your client’s preference, you will have control over whether Coming Soon listings are syndicated out of the MLS via the Internet Site (Yes/No) and related fields at the time of listing entry.

  • Existing Coming Soon Listings: Will default to Internet Site = No (not syndicated). To enable syndication, update the applicable fields to Yes and select the appropriate distribution options (e.g., “Yes-All Sites, Full address”).
  • New Coming Soon Listings: Select your syndication options at the time of entry.

The MLS Rules will be updated accordingly to reflect this change. This update provides greater flexibility to align with your client’s preferences.

FAQs:

  1. Listing Agreement
    A signed exclusive listing agreement triggers MLS rules. Without a fully executed agreement, MLS requirements do not apply.
  2. MLS Filing & Clear Cooperation
    Listings must be submitted to the MLS within two (2) days after all necessary signatures have been obtained. If a listing is publicly marketed before being entered into the MLS, Clear Cooperation requirements are triggered, and the listing must be submitted within one (1) business day.
  3. Office Exclusive Listings
    Sellers must sign a disclosure form. Public marketing is not permitted. If public marketing occurs, the listing must be entered into the MLS within one (1) business day.
  4. Duration of Coming Soon Status
    Coming Soon status remains in the MLS for 30 days. After 30 days, the listing will automatically change to Coming Soon Cancelled.
  5. Syndication of Coming Soon Listings
    Coming Soon listings will be shared with MLSs that participate in our data sharing. For public portals and websites, syndication will be controlled by the agent or broker based on the client’s preference within the listing entry.
  6. Enforcement
    All MLS rules are enforced locally. Suspected violations should be reported using the Correction button in the MLS or via email to MLSServices@bayeast.org.

MLS Rules Changes Effective March 30.

10.1 Status
Coming Soon – “Coming Soon” is defined as a temporary, optional starting status that can be selected by listing agent. This applies if publicly marketed.

10.1.1 Coming Soon Listings. It shall be the responsibility of the Broker Participant (Section 4.1.1) and Real Estate Subscriber (Section 4.2.1) to follow said rules when placing a property in the Coming Soon section of the multiple listings service (MLS). Broker Participant and Real Estate Subscriber shall only place a property in the Coming Soon section of the MLS if the Participant/Subscriber has met the necessary criteria for MLS input as described in Sections 7.5, 7.6, and 8.1.

Important information surrounding Coming Soon listings:

  1. It is optional to place your listing into the Coming Soon Status.
  2. Listing agent must have a signed written listing agreement in place to enter a “Coming Soon” listing which explains the limitations of the “Coming Soon” status.
  3. Coming Soon listings will be viewable to all MLS Participants.
  4. Coming Soon listings will not be syndicated out to other websites.
  5. Coming Soon listings will not be included in the IDX and data feeds.
  6. Coming Soon listings are not allowed to be placed into open houses or tour modules within the MLS.
  7. Coming Soon listings are only searchable within the Paragon MLS.
  8. Once an agent changes a listing from Coming Soon to New/Active status, it cannot be reverted to Coming Soon status.
  9. Days on Market (DOM) resets when status is changed to New/Active
  10. Agent showing is allowed
  11. Coming Soon Status must clearly state in the Confidential Remarks the seller’s instruction as to whether showings will be permitted or not.
  12. Once Coming Soon status is entered, public marketing is allowed.
  13. Upon request, All Paragon MLS Coming Soon data can be are included in Broker back office data feeds. However, Coming Soon listings may not be displayed or integrated into any public-facing products or websites, except for listings belonging to the listing brokerage.
  14. Photos are optional.
  15. The Coming Soon listing will be automatically placed in a “Cancelled – Coming Soon” status after thirty (30) days of entry.

12.16 Use of Listing Information on Internet. [Also known as Internet Data Exchange (“IDX”)] “Internet Data Exchange” (“IDX”) is a means by which listing brokers permit limited electronic display and delivery of their Active, Pending and sold listing data, in accordance with the IDX rules set forth herein, by other participating Broker Participants and R.E. Subscribers via the following authorized mediums under said Broker Participants and R.E. Subscribers control: websites, mobile apps and audio devices. As used throughout this policy, “display” includes “delivery” of such listings.

  1. Authorization. Subject to paragraphs (b) through below, and subject to an executed IDX Access Agreement with the MLS, notwithstanding anything in these rules and regulations to the contrary, Broker Participants and R.E. Subscribers may electronically display aggregated MLS active, pending and sold listing information through either downloading or by framing such information on the MLS or association public access website (if such a site is available). The MLS’s download will include publicly accessible sold listing data starting from January 1, 2012. “Publicly accessible” sold information as used in the IDX policy and rules, means data that is available electronically or in hard copy to the public from city, county, state, and other government records. [Note: Listings in Coming Soon Status are not authorized for display by this rule.]

Section 12.19.15: A Participant’s VOW may not make available for search by, or display to, Registrants any of the following information:

  1. Coming Soon, Expired or withdrawn listings (Hold, Cancelled).
  2. The type of listing agreement, i.e., exclusive right to sell or seller reserve.
  3. The seller’s and occupant’s name(s), phone number(s), or e-mail address(es).
  4. Instructions or remarks intended for buyer brokers only, such as those regarding showings or security of listed property.