Author: Aniston-Maylee Breslin

The following changes to the Coming Soon and Clear Cooperation Rules took effect November 1, 2021. Clear Cooperation Section 7.5.1 text was added to further clarify/define “public” for marketing purposes, and Coming Soon Sections 9.1.1, 10.1 and 10.1.1 updated with C.A.R. Model Rules recommended verbiage. View the summary of rule changes and the complete MLS Rules and Regulations.

Remine Marketing Center 

Remine has implemented a collaborative marketing integration that helps agents create highly effective digital advertising campaigns in just a few clicks. Check out what makes marketing with Remine a simplified and streamlined experience with a few of the most innovative features below. 

Auto-Populated blueprints 

• Save time and create targeted ads in minutes with blueprints built by industry professionals for agents and brokers. Simply utilize MLS data to auto-populate your desired listing and follow the step-by-step ad creation process to customize your blueprint. 

Ad optimization 

• Ads created in Remine’s Marketing Center are shown to the most relevant users and best audience based on machine learning. Utilize the power of Remine’s digital network to benefit your business while showing your listings to more interested leads. 

Real-time lead notifications 

• Respond to leads quickly with notifications sent directly to your phone. Remine’s SMS lead notifications help you stay engaged with active leads from ads even when you are away from your desk. 

Real-time analytics 

• Track your ad’s progress, adjust your ad spend, and tap into the data available through Remine’s real-time ad analytics.

Learn more about the new digital marketing features.  Questions, please call our MLS Tech Support at 925.730.7100.

• Quick Search: Listing agent and Buyer agent fields will be part of the default criteria. You can customize to remove them also. 
• Assessments field for Lots and Land property class: Currently there are two options (Yes or No). “Unknown” will be added to the selection list.
• Statistical Reporting under Resources: All MLS subscribers (Agents, Office Managers, and Brokers) will see the same statistical reports.
• Agent Two Page (New): This two page report has all the listing information. If you’d like to choose a different report as your default, you can change it in Preferences anytime. Watch this how-to video.
• Layout of the Resources tab: The new layout is more organized and easier to use.

ShowingTime Secure Access® leverages information from confirmed appointments to keep home access secure while also making it quick and simple for showing agents to access homes during their scheduled appointment time.

Listing agents will notice a Secure Access section on the listing detail page for them to select a window of 5 to 60 minutes. If the access window is set for 15 minutes, then access details (alarm information, location of the lockbox, etc) will only be visible for 15 minutes before the appointment window, during the appointment window and 15 minutes after.

Showing Agents need to use their ShowingTime app to see the secure access details during their scheduled appointment time. View step-by-step instructions and a video. If you have any questions, please contact MLS Tech Support at 925.730.7100.

Brokers and Agents, your ListHub reports and syndication controls can now be accessed through Realtor.com Pro dashboard as well. Log onto Paragon and access Realtor.com Pro right on the homepage or under the Resources tab.

Brokers will have the ability to manage their office Listing Syndication right within Realtor.com Pro. This new integration allows ListHub users to do just that by bringing the same set of business tools into a single experience.  Plus, brokers and agents will have access to activity reporting previously only available with a paid ListHub Pro subscription!

Please check out these FAQs.

Learn more about ListHub or register for an upcoming webinar.

ADA Functionality + Bilingual Reporting (Spanish)

CRS Data recently made critical enhancements to expand reach and inclusion. These upgrades include ADA functionality improvements that will help members service those with disabilities by meeting the Americans with Disabilities Act Standards for Accessible Design (ADA) and providing a Spanish reporting option (email and print) so that users can better assist their Spanish-speaking clients. 

Watch a video about the experience and the new functionality. Click on the “CC” tab at the bottom of the video player to select English or Spanish captions. 

Comparables

Coming soon this November CRS Tax will be rolling out innovative upgrades within Comparables! This enhancement project will provide you with new ways to view, edit and control how reports are generated within Comparables.
Here are just a couple of exciting changes to look forward to:

• Ability to create CMA reports that can be printed, or serve as a digital presentation
• Navigating a beautifully updated, user-friendly interface

A small percentage of ShowingTime text messages sent to customers are being rejected by their SMS carrier. ShowingTime is in contact with the carrier and we will update members as we receive updates.

Paragon Enhancements Highlights

• Collaboration Center – Layers Control: A new layer icon was added to the bottom right navigation controls. This new icon replaces the “menu Options” button that was previously located on the map. This allows your clients to quickly enable any layer on the map. In addition, the parcel label is enabled by default. This will allow your clients to see parcel lines around properties when zoomed in on the map.
• Collaboration Center – Reset button: A new reset button has been added to the Collaboration Center search bar. This reset option will allow a user to reset the property search back to the default criteria as when first opened. This way if you get lost or if you want to start your search over you can click the reset button
• Collaboration Center – Price Range: Price slider is removed and replaced by a field that contains a min and max input boxes that the client can use to input their own price ranges. The top label has also been renamed to just say “Price”.
• Paragon Connect – Auto Detect Login: Paragon and Paragon Connect both have their own login page, however, if you attempt to access Paragon from a mobile device, the auto detect page will appear. Prior to this release, the system would show you two options, do you want to access Paragon MLS or Paragon Connect? Rather than making these seem like two equal options, a new auto detect page was built to try to navigate mobile users towards Paragon Connect. You can still access your Paragon system by clicking the “Go to Paragon Desktop” link below the primary button. To provide your mobile members the best possible experience we are highlighting the Paragon Connect login.

Review all of the enhancements.  Questions, please call our MLS Tech Support at 925.730.7100.

Remine Pro is finally here with an official launch date of September 8! Remine Pro is an innovative tool that brings together MLS, public, and people records to increase agent productivity. It is a new MLS-related benefit at no cost to you. Sign up for a class to learn more and be ready to bring your business to the next level!